Dean Schuster 🇺🇸

UX Expert | TrueMatter

Founder and partner of truematter, a user experience strategy firm, Dean has been advocating for user-centered digital products his entire career. He oversees truematter’s UX practice, leading strategic engagements for innovative regional organizations as well as the Fortune 100.

Dean’s work has always included researching, prototyping, and testing digital products with real users. He regularly speaks, writes, and teaches on experience design, user experience strategy, usability, user research, content strategy, and building UX-focused teams.

It’s not all UX all the time (even though it’s close). Dean is also an avid ultra marathoner, reader, and traveler.

My Sessions

Building UX Into Your Development Process

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Everyone says they want a better user experience for digital products and services, but development teams rarely know how to make this happen. It’s high time to change that. Come find out how to engage UX the right way and effectively incorporate it into your process. When we’re done, you’ll be ready to truly embrace […]

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